Martech and technology trends are driving a lot of marketing conversations. Technology transformation, enterprise digital transformation, automation, hyper-automation are buzz words. With thousands of marketing technologies available, today organisations are also debating on how they can drive personalization, hyper-personalisation at scale to drive business growth while delivering a great customer experience.
I have encountered numerous instances where people face an identity crisis, but in the last few months...
Technology is today forcing organisations to rethink their business models, organisation structures,...
Technology has successfully transported us to Mars. ‘Perseverance’ pays off and no pun intended. SpaceX...
Users are demanding greater privacy, transparency, choice and control over how their data is used or...
The job in marketing today is all about culling out insights from vast amounts of customer data, creating...
Well, we have come to the ‘edge’ of 2019, let me now try and show you what the future looks like. Welcome...
The total number of mobile subscribers in India currently are 1.2 billion according to TRAI. This is...
Technology and transformation now go hand in hand. The words have become synonymous and are used interchangeably. ...
At any of the Summits one goes to these days there are innumerable presentations on digital transformations...
Connected strategies are going to be the norm moving forward. Technology professionals are taking rapid...